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As a business owner, there comes a point in time when you have to ask yourself: Am I working on my business or in it? This may seem like a simple question, but the answer can make all the difference in the success of your business.

Working on your business means that you are focusing on the big picture, the long-term vision, and the strategic planning that will take your business to the next level.

On the other hand, working in your business means that you are in the day-to-day operations, doing all the tasks that keep the business running but not necessarily growing.

The difference between the two is crucial. If you are always working in your business, you will never have the time to work on it. You will be stuck in a cycle of doing the same tasks over and over again, never having the opportunity to think about ways to improve and grow your business.

One of the best ways to work on your business, not in it, is to outsource and delegate tasks. This means that you are delegating tasks to others who can perform them more efficiently and effectively than you can. This also frees up your time to focus on the big picture and strategic planning.

Time management and productivity techniques are also essential when it comes to working on your business. You need to be able to manage your time effectively, prioritise tasks, and eliminate distractions that can hinder your productivity.

Employee management and leadership skills are crucial. As a business owner, you need to be able to manage and lead your team effectively. This means providing them with the necessary training, resources, and support to perform their jobs effectively.

Business systems and automation implementation can also help you work on your business. By automating tasks and implementing systems, you can streamline your business operations, reduce errors, and free up your time to focus on other aspects of your business.

Financial planning and budgeting for entrepreneurs is a skill and can be vital to success.

You need to have a clear understanding of your business finances, including cash ow, expenses, and revenue. This will help you make informed decisions about your business and ensure that you are on track to meet your financial goals.

Marketing and sales strategies for growth are also crucial when it comes to working on your business. You need to have a solid marketing and sales plan in place to attract new customers, retain existing ones, and grow your business.

Business networking and partnership development can also help you work on your business. By networking with other business owners and developing partnerships, you can gain new insights, access new resources, and grow your business.

Customer relationship management and retention methods are also essential. You need to have a clear understanding of your customers’ needs and expectations, and provide them with exceptional customer service to retain them and generate repeat business.

Finally, goal setting and strategic planning for business growth are critical when it comes to working on your business. You need to have clear goals and a strategic plan in place to achieve them.

This will help you stay focused, motivated, and on track to achieve your business objectives.

Over 20 years ago I read a book called The E-Myth by Michael E. Gerber, it relates to working on a business and not in a business. While even back then I understood the concept, it took me another two business and fifteen years later to apply any of the content.

What I now know is that when we read a book, do a training, or learn anything new, it is just knowledge unless there is some sort of action applied to the knowledge learned.

In the case of when the action is taken it tends to wear off and the person falls back into the old way. This can be as a result of our Paradigms. A paradigm is a mental program that has almost exclusive control on your habitual behaviours, and almost all our behaviours are habitual. What I also know is that this seems to be the scenario for most people.

Ask yourself the question, the last time you did a training or read a book, what did you learn, now ask yourself what did you do with what you learned, did you apply it, and if so did you continue to apply it. If you want the information contained within this book to make a difference in your life and business, make a decision to apply it now and continue to apply it.

Then watch what happens to your life and business. When it comes to fear you are guaranteed to fail or get stuck, when it comes to believing in faith you are guaranteed success.

In conclusion, working on your business, not in it, is crucial for the success and growth of your business. By outsourcing and delegating tasks, managing your time effectively, developing leadership and management skills, implementing systems and automation, understanding your finances, having a solid marketing and sales plan, networking and developing partnerships, providing exceptional customer service, and setting clear goals and a strategic plan, you can work on your business and take it to the next level.

For more information www.workingyourbusiness.com 

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